Gain Followers, Drive Website Traffic, and Increase Your Brand's Awareness with Pro Blidgets: A Widgetbox Spotlight Study
Zennie Abraham Jr. is Co-Founder, Chairman, and CEO of Sports Business Simulations (SBS). Zennie is also a nationally recognized blogger at Zennie62.com, whose blogs, and video blogs are frequently featured on CNN, YouTube, Blip.tv, Examiner.com, and SFgate.com—the San Francisco Chronicle’s online site.
With being featured on several different media sites across multiple platforms, Zennie wanted a way to integrate dynamic content from the several sites he was featured on into a single application. He decided to work with Widgetbox to create a customized Blidget that included five tabs of different content—his SFgate.com and Zennie62.com blogs, Twitter updates, and his YouTube and CNN video blog features. In addition to the multiple content sources, the Blidget also featured a branded header and footer so followers could instantly recognize Zennie’s brand.
With his customized Blidget, users could easily scroll through the different tabs to see Zennie’s most recent posts, videos, and updates. Also because Widgtbox Blidgets can be installed to the web’s most popular sites—including Facebook, Blogger, MySpace, and iGoogle—it ensured that additional users could install the Blidget if they happened to view it on a friend or family member’s web page—promoting viral buzz and online growth.
Creating and listing a customized Blidget with Widgetbox helped Zennie to accomplish his marketing objectives, with Zennie’s Blidget being one of the most popular widgets on Widgetbox, with over 155,000 impressions a day. Says Zennie, "The Blidget for my video-blog brand Zennie62.com has been an incredible technology that binds all of my different online entities into one portable place. I recommend Widgetbox’s Blidget to anyone who is interested in promoting their brand and increasing their web presence!".
While Widgetbox Blidgets are free to create, Go Pro to get the most features—including multiple tabs of content, customized headers and footers, and no ads.